What’s the fastest way to grow a business?
Get customers to sign on the line that is dotted and fill out the online order form that is secure.
Everything changes when you owe something.
Also remember that famous line quoted by many, including Andrew Greeley and based on Proverbs 16:9 –
God Draws Straight With Crooked Lines
All that planning, blueprinting, strategizing, and theorizing about success, with the fancy charts and calculations on PowerPoint slides, remains valid for about as long as the time allotted for the subcommittee to prepare said charts and slides.
Know your goals.
Vision, and reaffirm, your destination daily.
But be aware that all of that “planning” is based on what you knew up until then.
You didn’t have a freaking TIME MACHINE so you had no idea what would actually happen NOW and IN THE FUTURE.
It was all your best guesstimate.
NOW Is The Path You Are On
Do roadmaps stay current forever – or does current and future construction change things from time to time?
When you arrive at the intersection to find it flooded, do you try to drive through because the map says to?
When traveling the old road, do you ignore the onramp to the brand-new superhighway that connects you straight to your destination, just because the six-month-old map predates the grand opening of the superhighway?
Where are you going?